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in the past few years We have seen an increase in fintech products specifically targeting underrepresented groups.
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Daylight is a US neobank built for the LGBTI+ community, where 53% are struggling to maintain savings. Although it has about $1 trillion in spending power in most of the United States. which is another new US bank created and designed for immigrants to help them overcome
Problems related to opening an account in the US In the EU and the UK, Monese, Emerald Life and Wahed are all examples of fintechs aimed at serving the underprivileged.It's no different from fintech products that focus on women. From insurance to financial management and spending, VCs in Europe and Silicon Valley are increasingly interested in specialized financial products for women.
But do women want or even need their own financial products? Isn't money something that should be approached objectively? As a co-founder of a financial education platform focused on the financial empowerment of women and non-binaries. This is a question I get asked a lot.
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